Buy into the Next step

Declining in-store sales at Next (NXT) have seen the clothing and homeware retailer increase focus on its successful online and finance operations. The pandemic has encouraged the group to take the next step forward in this evolution, including plans to offer services to other retailers and brand owners that want to succeed online. We think investors stand to benefit from the company's vision of how it can continue to profit in a rapidly changing retail environment, and the track record suggests the chances of Next delivering on its promises are good.